Sign-Up Experience Optimization
Sykes Cottages
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Industry Benchmark
ConversionXL: Split-screen sign-up with clear value proposition increases conversion 25-35% vs. form-only approach. Social sign-up reduces abandonment 40%. Interactive password requirements reduce form errors 60%.
Source: ConversionXL, 2023; Baymard Institute, 2024
Expected Impact:
accountCreationRate: +30%
formCompletion: +25%
socialSignupAdoption: 45%